Press Release


Another Reason to Smile When NASCAR Drivers Return to the Dirt

AspenLogos-1ROSSBURG, Ohio (April 29, 2016) – A race that has made everyone smile since its inception in 2013 has earned an appropriate new supporter: Aspen Dental has signed on to become the title sponsor of the fourth annual NASCAR Camping World Truck Series event July 20 at Eldora Speedway in Rossburg, Ohio.

The race will take place on a Wednesday night at the half-mile, clay oval. The Camping World Truck Series is the only national NASCAR series event contested on dirt, with the 150-lap feature broken into three segments of 40 laps, 50 laps and 60 laps. Five qualifying heat races set the 32-truck field, a nod to dirt-track tradition.

“During our five year partnership with Stewart Haas Racing, we’ve successfully ignited conversation and buzz about what is often an overlooked healthcare issue – oral health,” said Bob Fontana, CEO of Aspen Dental Management, Inc. “The Truck Series race at Eldora is a unique event in NASCAR that generates plenty of buzz and conversation, too. With 45 Aspen Dental-branded locations in Ohio alone and dozens more throughout the Midwest, we’re excited that Aspen Dental will serve as the title sponsor of this fan-favorite event.”

View the NASCAR Camping World Truck Series Event Page

Aspen Dental is one of the largest and fastest-growing networks of independent dental care providers in the United States, with nearly 550 locations across 33 states.

“Aspen Dental has leveraged its partnership with Stewart-Haas Racing and Danica Patrick really well and this new role with Eldora Speedway gives them another strong platform,” said Tony Stewart, three-time NASCAR Sprint Cup Series champion and owner of Eldora Speedway. “The Truck Series race at Eldora brings dirt-track fans and NASCAR fans together under one roof. It’s unique to Eldora and it allows Aspen Dental a unique opportunity to raise awareness about the importance of oral health.”

Founded in 1954, Eldora Speedway has become the nation’s preeminent dirt track. Before the facility welcomed the return of a national NASCAR series to dirt for the first time in 42 years when the inaugural Truck Series race took place in July 2013, Eldora hosted motorsports icons synonymous with speed. A.J. Foyt, Mario Andretti and Jeff Gordon are just some of the names who competed at Eldora on their rise to racing stardom. Now, the Truck Series race at Eldora ushers in a new generation of talent looking to carve their place among the sport’s deep, rich history.

“The Truck Series race at Eldora has become one of our most popular events,” said Roger Slack, general manager, Eldora Speedway. “The excitement in the stands and the buzz on social media, especially from within the NASCAR industry, is incredible. We look forward to hosting NASCAR’s only dirt race again in July.”

Watch the finish of the 2015 NCWTS Eldora event

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The Truck Series race at Eldora has become a destination event on the NASCAR calendar. The list of past winners is a Who’s Who of future talent: Austin Dillon (2013), Darrell Wallace Jr. (2014) and Christopher Bell (2015). Who will add their name in 2016? Find out by securing your seat. Call the Eldora Speedway box office at (937) 338-3815 or go online at Come to Rossburg, Ohio: Population 200 and you.

About Aspen Dental Practices:
Dentists and staff at Aspen Dental practices believe everyone has the right to quality, affordable oral health care. As one of the largest and fastest-growing networks of independent dental care providers in the U.S., local Aspen Dental practices – nearly 550 across 33 states – offer patients a safe, welcoming and judgment-free environment to address their dental needs. Every independently-owned and operated Aspen Dental-branded practice offers a full range of dental and denture services – including comprehensive exams, cleanings, extractions, fillings, periodontal treatment, whitening, oral surgery, crown and bridge work – allowing patients to have the peace of mind that they are taken care of and protected, so they can focus on getting the healthy mouth they deserve. In 2015, Aspen Dental-branded practices recorded more than 3.7 million patient visits and welcomed nearly 785,000 new patients.

Aspen Dental practices are supported by Aspen Dental Management, Inc. (ADMI), a dental support organization that provides non-clinical business services to licensed, independent dentists.

To learn more about Aspen Dental practices and services, preview the Aspen Dental patient experience, get answers to general treatment questions, find a location, and schedule appointments, visit To learn more about careers at ADMI and Aspen Dental practices, visit

About Eldora Speedway:
Since being carved from a cornfield in the natural amphitheater that existed between the Eldora Ballroom and the Wabash River by bandleader Earl Baltes in 1954, Eldora Speedway has grown to be a frontrunner in motorsports growth and stability. Baltes chose to sell the legendary, high-banked clay oval in 2004 to motorsports entrepreneur and NASCAR, INDYCAR and USAC champion Tony Stewart. Celebrating its 63rd season in 2016, Eldora hosts the biggest events in short-track racing, including the 22nd annual Dirt Late Model Dream by Ferris Mowers, the 33rd annual Kings Royal weekend, the fourth annual NASCAR Camping World Truck Series event and the 46th annual World 100. The complete schedule for Eldora’s 63rd consecutive season, including ticket and campsite information, is available at and can be requested by phone at (937) 338-3815. Fans can get behind-the-scenes access of Eldora Speedway by following @EldoraSpeedway on Twitter, hitting “Like” at and on